Improve your standards to increase sales

This month we’re looking at the importance of brand standards and how they massively affect your conversion rates. Here’s a roundup of articles published in our latest newsletter to help you improve your standards to increase sales.

Store visits: Get the insights you need to succeed

Do you carry out store visits, or are you overseeing the managers that do?

Discover how to get the most out of your store visits so you can be sure every report gives you the data you need to make better business decisions.

People enjoy shopping at brick-and-mortar stores, so make their experience outstanding every time

  • 71% of the customers who live outside of cities prefer brick-and-mortar shopping.

  • The number one reason (56%) why consumers shop in-store is the ability to feel & try the products.

  • 49% of Americans prefer to shop at brick-and-mortar stores.

  • 56% of shoppers visit a store before making a purchase online.

  • 70% of fashion purchases are made offline.

Store merchandising checklist to improve standards and sales

If you’ve partnered with a retailer or you’re an area manager who’s responsible for impeccable store standards, it’s crucial that you keep a close eye on the presentation of your product displays or stores.

Check out our store merchandising checklist to improve standards and maintain a flawless brand image.

Improve your sales training with our most popular questions guide

Your B2C sales training should always focus on your employees to achieve the best results.

It's crucial you get feedback from your sales team to refine your sales training and make it as effective as possible. Use our most popular questions guide to get all the information you need to optimise your learning strategies and convert more customers.

"If you’re not sure what the objectives and standards are for your stores, STOP what you’re doing and make a phone call to someone that does." - Kevin Graff

Silver winners for the Learning Impact Award with Victoria’s Secret

Learning impact award

We've been awarded silver for the Learning Impact Award at the 2023 Learning Awards for our work with Victoria's Secret.

The Learning Impact Award is presented to a company that has created a learning programme that has produced tangible business results.

See the app Victoria’s Secret used to boost sales and improve customer service

Sales observation app

Review is an employee observation app which makes it quick and easy to perform “in the moment”’ coaching to dramatically improve employee performance and increase sales.

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These mistakes DESTROY your sales

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Winners for the Learning Impact Award with Victoria’s Secret