If you’re not effectively training your new B2C sales employees, you’re setting yourself up for failure. Why? Because you’re not giving them the jumpstart to sell with the conviction and confidence they need to convert people into paying customers. You’ll…
Mistake 1: Not aligning your comms and sales efforts After years of experience working with customer-facing brands, one thing has always been clear. An effective comms strategy is essential to keep your sales team updated, informed and on track. Without…
Retail observations are vital for business success. They make it easy to keep sales associates on track with your overarching sales and customer experience goals whilst allowing you to easily see the mistakes holding them back from achieving sales success. …
Effective training and enablement are critical in driving sales performance and customer satisfaction in fast-paced sales, where retailers, telesales, field sales, and direct sales teams engage directly with customers. With numerous learning platforms available, organisations face the challenge of selecting…
This month we’re looking at the importance of brand standards and how they massively affect your conversion rates. Here’s a roundup of articles published in our latest newsletter to help you improve your standards to increase sales. Store visits: Get…
We’ve been awarded silver for the Learning Impact Award at the 2023 Learning Awards for our entry with Victoria’s Secret. The Learning Impact Award is presented to a company that has created a learning programme that has produced tangible business…
See how you can improve know-how in your frontline teams with test mode.
The benefits of a good internal comms strategy are endless. You have more engaged, and informed salespeople, all of your sales associates are more productive, and workplace satisfaction goes up along with conversions. Why is this? Because when a sales…
If you work in the telecoms industry, you’ll know that internal communications is a role which requires you to constantly tweak and refine your strategy and tactics to produce the best results. Your comms strategy, which worked the previous year,…
To be effective is to be successful in producing a desired or intended result. If your managers visit your stockists to check your luxury brand displays, they have to produce a comprehensive report which details all the information you need…