Ben Collier

Ben Collier

New Employee Training Checklist For Sales Teams 

If you’re not effectively training your new B2C sales employees, you’re setting yourself up for failure.  Why?  Because you’re not giving them the jumpstart to sell with the conviction and confidence they need to convert people into paying customers. You’ll…

These mistakes DESTROY your sales

Mistake 1: Not aligning your comms and sales efforts After years of experience working with customer-facing brands, one thing has always been clear. An effective comms strategy is essential to keep your sales team updated, informed and on track. Without…

Improve your standards to increase sales

This month we’re looking at the importance of brand standards and how they massively affect your conversion rates. Here’s a roundup of articles published in our latest newsletter to help you improve your standards to increase sales. Store visits: Get…